Why the move to GDPR may help disruptors to create new competitive advantages? The GDPR has, in some people’s opinions, exponentially increased the burden of ensuring privacy of personal data and as appropriate, providing robust data security. With many exploring the impact of GDPR and some developing their detailed response, it is clear that the necessary changes to their business enterprise, together with the burden for them to develop or …Read More
Blockchain first appeared in our general consciousness as a result of Bitcoin. Whilst the jury may be out on Bitcoin, Blockchain has made waves by showing a valuable contribution to the financial services industry. So what is it and what of the opportunities to apply Blockchain as a facilitator of disruption in other sectors? Ok, so lets start with my regular health warning here… These are my opinions and observations. …Read More
Having previously posted about disruptive innovation, challenger brands and standout businesses, Paul Forrest discusses the question most business want answers to is “how do we achieve something similar within our own sector?”. The answer is not so straightforward since it comprises a number of strategic levers all of which need to be handled in appropriate measure to deliver real success. However, one of the most obvious starting points is the …Read More
Here, Paul Forrest explores what tenets, traits or characteristics contribute towards a brand becoming a true challenger brand in the modern retail environment. Its not intended to be an empirical or lengthy list, instead it’s one based on my recent observations of what it takes to be a challenger in an otherwise crowded market and what others may do to join the club? However much a retailer tries, the chances …Read More
Data, data everywhere….. Your average connected user today shares a mass of personal data as they engage with organisations through an increasing number of channels and applications. This means that behind every Tweet, every Facebook request, and every other interaction, there is a potential customer who expects a personalised, unified experience, regardless of which department within a business they engage. Add into the mix that they expect this whether you’re …Read More